Saturday, January 14, 2017

Social Media Meetup Pune Feb 7

Social Media Marketing Meetup at Pune on Tuesday, Feb 7 at 6:00 p.m. to 10 p.m.
Discuss Social Media
@ end of the day what you will learn:
  • Apply relevant tools and concepts to measure and monitor an annual online marketing plan
  • Business process reengineering - How to drive change within your organisation
  • Create a Marketing blueprint. Integrate new digital marketing techniques into your strategic marketing plan
  • Create effective online brand building initiatives
  • Gain a fresh perspective on social media marketing in a global scenario. Important for export /import business
  • Organic and Inorganic digital marketing. Successfully implement facebook paid marketing campaigns for your business.
  • SEO and SMO
  • Should I do LinkedIn or Twitter? Discuss a multi-channel marketing strategy that delivers on your marketing objectives.

Grow your business with Social Media.

WHERE? Maitree Hall / Next to Naivedyam Restaurant, 454/5, Mitramandal Chowk, Near SARASBAUG, Pune, Maharashtra - 411 009. India.

I am sure your 2017 marketing goals would include generating more leads and more traffic. Ultimately, seeing more sales as a result of your posting. This social media workshop will assist in many different ways to achieve these goals.

Fees: ₹1000/- per person.

Early bird: Fees ₹700/- On or before 17 January 2017. Fees ₹800/- On or before 24 January 2017. Fees ₹900/- On or before 31 January 2017.

PAST PARTICIPANTS: If you have attended any of MEETUP by Jyotindra Zaveri earlier, Fees ₹500/- per person (Limited seats. Register early). Message Jyoti on or before 17 January to avail discount. +91 9552946949.

You can pay by Paytm or whatsapp Jyotindra Zaveri to get Bank Details for Social Media Training Pune.

Social Media Training on Whatsapp
Meanwhile you may also JOIN serious Whatsapp Social Media Mentoring Group. Use this link to join free. Get valuable insights about Social Media Marketing:

About faculty Jyotindra Zaveri: Organizer of the Social Media Training Pune. Seven years of thorough Social Media Marketing experience, with a proven track-record and several testimonials. IT Professional since 1975. Computer Engineer, Germany. Ex-IBM. 

Many testimonials and reference, click here to view videos

Looking forward to meet you. Please share with your friends.

  1. Website link click here
  2. Meetup  link click here
  3. Facebook Page Event is embedded below

Sunday, January 1, 2017

False and morally reprehensible Google searches helped shape opinions

I was just looking back at 2016 and realised the Social Media changed everything

Jyotindra Zaveri for Social Media Marketing in 2017

Use (and misuse) of Facebook, Instagram, etc. increased.

Many people don’t think of Google as social media, but Google’s algorithm, from YouTube, to Gmail, to Docs, are among the most impactful ways we communicate on the internet.

It is an algorithm-driven search engine and is the main way we receive information on the internet.  To some extent, even Facebook search has also helped making opinions. 

Looking forward to the New Year 2017 that will bring even more exciting internet technologies.

New look website http://Jyoti.Guru

Wednesday, November 2, 2016

Social media marketing for business is a journey not a destination

Building your brand is an ongoing process and not one time activity.

It is clear social media marketing is delivering real and measurable business value for startup companies, small or medium size organizations. 

Entrepreneurs know they must not only learn, but also use social media as a way to connect, inspire, and serve their new online audiences as well as current, prospective, and future customers.

I am doing an interesting Webinar on How successful small and medium companies use social media innovatively for driving marketing and sales.

Learn at the convenience of your home or office. 
WHEN? To find out, join me on Thursday, 17 November at 7:45 p.m.
Adjust your audio. 8:00 p.m. (Thursday morning US time).

Fees: ₹900/- per person.
Early Bird:
₹700/- if paid on or before 09 November 2016.
₹800/- if paid on or before 15 November 2016.

Send connect request well in advance Skype id jyotindra.z

How to register? Whatsapp your name and Company name; we will message you the bank details. Jyotindra Zaveri +91 9552946949 OR USA +1 (650) 798-4175 OR Nikita Vora +91 8806661434

However, social marketers must also have a solid understanding of business and marketing. Smart social media marketers also know how to align social media to business goals. Building a career as a social marketer is not as easy as jumping on Twitter posting some 140 character tweets and selfie snaps. 

Unfortunately, many businesspersons jump into the fields of social networks, tweets, blogs, and Facebook live video to find themselves overwhelmed. Let us discuss tools and tricks to do effective social media marketing. Register today.

Many entrepreneurs start out excited only to find their hopes of a career in social media completely deflated. Not only do they feel overwhelmed but also they find it hard to show and prove their value. They lack the necessary training to understand data and measurement, conversion funnels, content marketing, SEO, SMO, and digital marketing skills and the list goes on. It is even more challenging for startups that lack solid business or marketing experience in the real world. I have 40+ years business experience and will share many tips for effective social media marketing.

What you need is a mentor who has hands-on experience, and not copy-paste skill.

Many professionals have taken out time to attend my previous training sessions. I have received several encouraging feedback.  

The truth is that social media is neither a Band-Aid nor a quick fix. You need to learn SEO and SMO. Hiring a cheap trainee who knows how to tweet, post on facebook, and stream a live video is not going to fix your brand perception problems. Armatures will not inspire your customers to engage in a relationship with you. Person new to social media is not going to help you. Invest some time and money to learn new technologies.


You must know how to push change when needed and integrate social media technologies and best practices into the business, not force it. We are all learning and the only guarantee we have is change. I know it is not easy but who said branding is easy? Do you know you can embed a Facebook Event Page in a Blog (or website)?  Here is an illustrative example:-