Friday, March 27, 2020

Branding idea - Print message to wash hands to wash of the Virus

Think of a branding idea to remain in the mind of people!





अलग ब्रांडिंग आईडिया: साबुनसे हाथ धोया क्या? ​(२१ सेकण्ड्स) २०१३ में यह कुम्ब मेला में देखा था 

लोक डाउन के समय नाम और काम याद कराना जरुरी है. 

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Lifebuoy decided to create a special heat stamp with the message, ‘Did you wash your hands with Lifebuoy?’

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One month of comprehensive training. Add a new skill. Social media marketing experience will be useful later, once the Corona Virus situation is normalised. 

The ​​idea to remind people to wash their hands ​before having food. The food itself!

Lifebuoy decided to create a special heat stamp with the message, ‘Did you wash your hands with Lifebuoy?’

Lifebuoy then hired 100 promoters, to stand in 100 kitchens spread across the Maha Kumbh Mela 2013 in Allahabad (India).

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Blog post by Jyotindra Zaveri, Consultant and Trainer.


 


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